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5916881_GHouston Entrepreneur Develops Mobile Apps for Small Businesses

My Fox HOUSTON - John Ned, president and founder of iBuildBizApp.com, has developed a mobile marketing strategy designed to level the playing field for small businesses.

In a consumer market where more and more people are using mobile devices to access information and make online purchasing decisions, Ned believes his mobile apps are essential tools for small business owners.

"A mobile app gives a small business many abilities like setting up proximity marketing areas. Imagine a customer driving home from work and they receive an alert on their cell phone from their favorite restaurant as they come within a 2-mile radius, that they can get "2-for-1 appetizers" for the next hour," said the Houston business owner.

However, with an average cost of $8,000 to $10,000 to develop a mobile app, many small businesses have been priced out of this growing market.

"Historically small business couldn't afford to have a mobile app built specifically for their business, but now we have created customized small business mobile apps that are affordable," said Ned, a mobile app developer.

Ned launched iBuildBizApp in January of this year, providing native apps for the iPhone, iPad, Android devices and mobile websites along with user-friendly content management systems.

His software applications use a platform that allows each mobile app to be customized and sold at price points that small businesses can afford.

"We provide a complete mobile marketing strategy for small business for less than the price of a newspaper ad," said Ned.

With 1 billion smart phones projected to be sold in 2015, according to data from University of Alabama at Birmingham Online Masters in Management Information Systems, the Houston businessman hopes his customized mobile apps and mobile websites will usher in a new wave of opportunity and growth for the small business owner.

The survey also indicates that revenue for apps is expected to grow from the current $11.4 billion to $24.5 billion by 2016, a 400 percent increase.

The projections point to significant growth opportunities for small businesses which make up 99.7 percent of U.S. employer firms, according to the Small Business Administration Office of Advocacy.

"My goal is to help small business owners leverage technology by positioning them to capitalize on mobile technology in an app-driven world," said Ned.


 

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Nationwide Technology Group joins forces with @Houston Media Network to support veterans and fight hunger

MyFoxHouston -Nationwide Technology Group, a Houston-based mobile app technology company, has signed on as official technology partner for @Houston Media Network in a national media campaign that leverages technology to impact the lives of U.S. veterans.

The campaign designates 2015 as "The Year of the Veteran" and kicks off with the Premier B2B & Latin American Media Event hosted by the Houston Dynamo from 5:30 - 8:30 p.m. Jan. 29 at BBVA Compass Stadium - West Club, 2200 Texas Avenue in Houston, Texas.

The year-long campaign aims to raise funds for veteran causes by providing 5-star publicity and branding opportunities to local businesses at various sponsored events. Funds from business memberships and corporate sponsorships for the kick-off event will benefit Project Rescue, a project that donates homes to qualifying veterans.

According to U.S. Census Bureau statistics, 70 percent of homeless veterans suffer from substance abuse, while 50 percent experience mental health issues, such as post-traumatic stress disorder, with many ending up living on the streets.

In addition to making a difference in the lives of the nation's veterans, the companies also are joining forces to combat hunger in the estimated 16 million children who experience hunger in the nation each day.

"We are very excited to provide a platform that will assist @Houston Media Network in helping veterans and children and look forward to using our customized software applications and web-based tools to help other companies with similar needs," said Ned.

As official technology partner, Nationwide Technology Group is leveraging technology to help @Houston Media Network become one of America's leading interactive technology-based professional business networks.

"The mobile app and website we designed for @Houston Media Network gives them unsurpassed ability to engage with their network of prospective members and donors. The platform gives them the ability to leverage technologies, such as push notifications, to reach targeted audiences," said John Ned, president/CEO of NationwideTechnology Group.

Ray Hewitt, founder/CEO of @Houston Media Network, expressed pride in the partnership and the technology Nationwide Technology Group has provided to promote the company's philanthropic efforts and increase brand awareness.

"Being ahead of the curve is what we like best about our partnership as we aspire to be the best at serving America and our US veterans. We believe we can change the world one veteran's life at a time, and through strength in numbers, we will change the world," said Hewitt.

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